British Beer & Pub Assoc (Oct 2024)

The British Beer And Pub Association is the UK's leading trade association representing pubs and breweries. This year’s Annual Dinner, held at the glamorous 8 Northumberland Avenue in London, brought together the industry’s brewers and pub groups for an evening of fundraising and celebration of the industry’s unique contribution to British culture.

Genius Brewing were guests of BBPA CEO Emma McClarkin who hosted the evening alongside Absolute Radio star Dave Berry.

As the night wore on, dancing and darts kept guests going to the late hours, with Emma proving a dead-eye on the oche!

Earlier in the day, Genius Brewer co-founder Jason Clarke attended the British Beer & Pub Association’s Council meeting. Key issues facing the industry were discussed in detail including trends around moderation. As the UK’s first ‘light craft’ beer brand, Genius Brewing’s 3% lower abv, low calorie craft beers are designed to offer moderating drinkers a true craft beer flavour but with less alcohol and low calories.